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Digital Channels and Sales Manager, Digital Channels and Third Parties Unit

Ref Number 2021.03.05 Dig.Chan.&Sales Manager, Dig.Chan.Unit

Published on 05.03.2021
Valid from 05.03.2021 to 30.06.2021

Department Remote Services and Digital Channels Department
City Sofia


Everyone is constantly looking for the best place to work, a place where their ideas do matter.

At UniCredit we invest in your talent. We provide a friendly and supportive work environment, where personal values are brought into play to bring about change. We value work-life balance. At UniCredit, behind each colleague is a person who is empowered to embrace their passions and accomplish their goals, both inside and outside the office. Now you can be part of the horizon we build together, all in an international group where diversity is considered a resource. A chance to fulfil your ambition, to make a difference. To do what matters.


If you feel that “Digital” means more than it sounds, you might be our new Digital Channels and Sales Manager.

    • Working towards making the digital channels (internet & mobile banking) of the bank, as a primary tool for daily banking;
    • Identifying opportunities to increase digital channels usage, while promoting the functionalities of the internet and mobile banking of Unicredit;
    • Creating and defining the digital sales strategies, designing different approaches for increase in the digital sales of the products falling under Retail Banking Division;
    • Planning and structuring promotional campaigns and commercial initiatives to increase digital users and sales;
    • Daily monitoring over the main KPIs, which are related to the digital channels of the bank, while taking specific actions in order to meet the defined targets;
    • Having clear ownership in the budgeting process (incl. the execution) regarding digital channels goals and levels of adoption;
    • Monitoring on a regular basis the main competitors on the local market, having very good understanding of the specific digital channels landscape in Bulgaria and abroad.
Required Qualification
    • Passion for innovations and strong interest towards technological development within the banking world.
    • University degree in Business/Economics or related field;
    • At least 1 year of  experience on similar position (e.g. in a bank, fintech, etc.), preferably covering business duties related to digital channels;
    • Excellent English – written and spoken;
    • Very good analytical skills, proactive person, able to coordinate and engage people in order to get their support;
    • Good knowledge of the digital channels market, with focus over sales activities and transactions migration;
    • Capability and desire to work in a dynamic environment;
    • Excellent computer skills. Experienced in work with MS Office Excel, Word, PowerPoint.
Job Details
    • Place of work: Sofia, Bulgaria;
    • If you are interested in the above-mentioned position, please send a motivation letter and a detailed CV.

    Only shortlisted candidates will be invited!
    The submission of personal data is voluntary. “UniCredit Bulbank” AD, in its role of data controller,  guarantees that appropriate safeguards will be implemented in the processing of your data during the recruitment process and safe-keeping will be in compliance with the provisions of applicable legislation.